Top Local Rankings in 3 Months - Steam on Wheels

Project Overview

Steam on Wheels is a mobile steam-cleaning service on the US East Coast. Over a focused three-month campaign (August-October 2021) we built their local search presence from the ground up - optimizing their Google Business Profile, cleaning up citations, and publishing local content to win Google Maps visibility.

What We Did

Month 1 - Strategy & foundation

• Calculated marketing ROI to measure campaign efficiency.
• Created a localized SEO strategy and action plan for Google Maps visibility.
• Gained access to the GBP profile and set up a campaign management folder.
• Verified NAP (Name, Address, Phone) consistency across platforms.
• Audited the website's location page against local SEO best practices.
• Created and scheduled GBP posts for ongoing engagement.
• Optimized the main website and location pages for local SEO.

Month 2 - Listing enhancement & authority

• Optimized the GBP listing structure and content for local relevance.
• Created and optimized new GBP posts to keep the profile fresh.
• Continued building niche citations and optimizing media assets.
• Strengthened brand authority through backlinks and optimized profiles on major platforms.

Month 3 - Map Pack growth

• Boosted map visibility through guest posts embedding Google Maps.
• Created unique content and optimized images for further SEO impact.
• Indexed new backlinks to accelerate recognition and rankings.

Services Provided

Results Achieved

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