This page is not a client project. It documents the professional certifications our founder holds, because the ThreeBestRated inspection process and many prospective clients ask what training stands behind the work. Three certifications are recorded here: a Serpstat Academy certificate for the course on duplicate content - what duplicates are and how to eliminate them - a certificate in semantics collection from AcademyOcean, and Google Analytics certification. Each corresponds to a skill used on every client site: duplicate control is the core of technical SEO for e-commerce, keyword research is the start of every strategy, and analytics is how results are measured.
The duplicates course covers the ways sites generate duplicate content without realizing it - URL parameters, filters, pagination, protocol and case variants, session identifiers - and the tools for resolving each: canonical tags, redirects, noindex rules, parameter handling and consolidation. It is the knowledge applied in the Egle.ua footwear project, the SvitSaun catalogue, the Visium clinic clean-up and every store where filter pages had to be managed.
The semantics collection certification covers keyword research as a discipline: gathering the full set of queries for a business, clustering them by intent, mapping clusters to pages and prioritizing by demand and competition. That is the method behind the eighty keyword groups for DvaBileta, the trilingual core for GP Real Estate and the twenty-eight bilingual groups for AB Business Management.
Google Analytics certification underpins the measurement side of the work - configuring goals and events, e-commerce tracking, attribution, and the reports that tell a client which pages and channels produce enquiries and revenue rather than only visits. It is the reason projects such as MitchMatthews.com and the New Jersey sauna business ended with analytics that showed leads by source.
We keep certifications current and add to them as the tools change; the list on this page reflects the credentials that were formally documented at the time of the portfolio's compilation.
Certifications do not rank websites, but they are part of how a client can verify that the methods described across this portfolio come from training as well as experience. Copies are available on request.
Beyond formal certificates, the portfolio itself is the credential most clients weigh: more than eighty documented projects across local, e-commerce, B2B and technical SEO, with the numbers included wherever a client agreed to publish them. Certifications confirm that the methods are learned properly; the case studies confirm that they are applied. We would rather a prospective client judged us on the second, and we list the first so the second can be trusted.
North SEO's About page lists the founder's credentials alongside the company's licences and registrations. If you are comparing agencies in Vancouver, ask each one the same question: what training and what verifiable results stand behind the proposal?
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